Betfair Cookie Policy – Tracking Choices Explained
The Betfair cookie policy explains how browser storage and similar technologies may support security, preferences, analytics, and advertising.
Betfair Cookie Policy and Consent Controls
Compare the sportsbook, exchange, live in-play, virtual sports, streaming, and esports features before choosing how to bet.
Sportsbook
Pre-match and in-play odds on 1000s of events. Traditional betting with the best odds guaranteed.
Exchange
Set your own odds. Trade your bets. Lay selections. Get better odds than any sportsbook.
Live In-Play
Trade odds as the match unfolds. Cash out your profit or minimize losses in seconds.
Virtual Sports
Virtual horses, dogs, greyhounds 24/7. Instant results. No waiting between events.
Streaming
Watch selected horse racing and football live in the Betfair app. Stream and bet together.
Esports
Dota 2, Counter-Strike, League of Legends. Trade esports odds live during tournaments.
The Betfair cookie policy explains how cookies and similar technologies may be used when visitors access the website or account area. Cookies are small data files stored by a browser or device. Similar tools can include pixels, local storage, software-development kits, and device identifiers.
What Are Cookies
Cookies help websites remember sessions, maintain security, store preferences, measure performance, and understand how pages are used. Some cookies operate only during a browser session, while persistent cookies remain until they expire or are removed. First-party cookies are set by the website being visited. Third-party cookies are set by another service integrated into the site.
Cookies We Use
Consent and Managing Cookies
A consent banner or settings panel may allow users to accept, reject, or customise non-essential cookies. Essential cookies generally remain active because they are needed to provide requested services or meet security obligations. Users can revisit cookie settings where that option is available. Withdrawing consent does not invalidate processing that occurred before the change.
Browser Controls
Most browsers allow users to block, delete, or limit cookies through privacy settings. Controls differ across Chrome, Safari, Firefox, Edge, and mobile browsers. Blocking all cookies can cause login failures, repeated consent prompts, lost preferences, or broken payment and security functions. Private browsing can reduce local storage but does not necessarily prevent all analytics or network-level records.
Third-Party Cookies
Third parties may include analytics providers, payment processors, fraud-prevention services, advertising platforms, customer-support tools, video or streaming services, and social-media integrations. These providers may process information under their own notices. The operator should assess vendors and apply contractual and technical safeguards, but users should also review relevant third-party policies.
Retention and Updates
Cookie lifetimes vary from a single session to several months or longer, depending on purpose. Consent records may be retained to demonstrate compliance. The policy can change when technologies, vendors, or legal requirements change. This page was last updated on 14 July 2026.
Questions About Cookies
Privacy and cookie questions should be directed to the official support or privacy contact. Users should identify the device, browser, and relevant page when reporting a technical issue, but should not send passwords or complete payment credentials.